Millions upon millions of people watch videos on YouTube each and every day, so how can you, as the business-savvy person you are, harness YouTube to benefit your bottom line? Since everyone knows what YouTube is, and, better yet, how to use it, what can you do to utilize it? PC World has an article about just such a topic, and, though it may get somewhat “simple” near the end, the article is full of ideas that you may want to try out to see if they work for you.
The basic ideas are to use YouTube for executive presentations (where employees may be absent), training videos, help (”how do I check my e-mail?”), marketing to prospective clients, and for recording events. I would say these would be most useful for smaller businesses that don’t have the resources to host videos on their own websites. At the same time, because of YouTube’s proliferation, large businesses may also be able to use some of these ideas.
So go and read the article for some fresh ideas that will keep your clients and employees in the loop.
